Sour puts the face in the crowd
Andy Warhol said "In the future, everyone will be famous for 15 minutes." Today, thanks to the Internet, the proliferation of web cams, and cheap video editing tools, Warhol might have to rephrase his famous aphorism to: "In 15 minutes, everyone will be famous."
In this sweet, clever music video, the band Sour has crowdsourced the cast directly from their own fan base. Each of the hundreds of scenes was filmed straight from a web cam, with participants logging on from around the world. The result is a lovely testament to community and creativity directed by Masashi Kawamura + Hal Kirkland + Magico Nakamura + Masayoshi Nakamura.